Everybody desires birthdays like these; Rubi Ibarra turned 15 on Monday and it was the most unexpected day of her life. Yes, her birthday was celebrated in a very grand way and around 1.2 million people attended the party. This was after her video invite (Shared by her father) went viral on the internet.
It was totally unexpected that there would be dozens of photographers and reporters covering the event in the state of San Luis Potosi (Mexico). There was a large billboard that said “Welcome to my 15th Birthday party”; the place was filled with food, tables and tents. Her dad had already declared that the party would be having live music, food and horse races and this is the reason why millions of people were attracted.

Why was her birthday party so grand?
In Mexico, there is a culture named “Quincenear”, wherein the girl’s 15th birthday is considered to be her transition from girl to woman and celebrated with great pomp.
Here’s the video invite shared by her father;
[yt]https://www.youtube.com/watch?v=r10yTHv2qCM[/yt]
Rubi’s mom gave an explanation that this invite was meant only for neighboring communities and not for everyone. However, the video received massive shares on YouTube, and had got millions of views. Moreover, even companies came forward to sponsor the event.

Even airlines offered discounts!
A promotional offer was offered by Mexican airline “Interjet”; a 30% discount was offered on flights to San Luis Potosi and the slogan was “Are you going to Rubi’s party?”
Lakhs of guests arrived on Monday morning for attending the mass, but the number increased by the evening, for the concert.

A communications professor at Mexico’s La Salle-Bajio University says
“What happened with Rubi is an interesting example of how the internet amplifies and makes hyper-transparent people’s personal lives and how traditional media look for stories on social networks to bring in new audiences.”
So guys, what do you have to say about this popular birthday party? Do share your views in our comments section below!


