India and its law system is till dwelling between whether homosexuality should be permitted or not. But our Ad agencies have already accepted that being homo-sexual is not wrong and thus this AD.
It is a brilliant step by a Anouk which sells Kurtis in Myntra.com, to show the world that being a lesbian is not a crime. But it is your choice to live the life in your own terms without succumbing to the so-called society pressure. It is a normal humanly behavior to love some one of the same gender.
Truly, Bold is Beautiful – At least you are unique from the lot. & Exactly that is your USP.
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Don’t you think the message of the AD is breathtakingly beautiful? 🙂
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