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Home Extras

CEO Of Levi’s Says “NOT TO WASH YOUR JEANS”! Here’s Why He Gave This Advice!

by Meenal Vashistha
Nov 3, 2016
in Extras
Reading Time: 2 mins read
CEO Of Levi’s Says “NOT TO WASH YOUR JEANS”! Here’s Why He Gave This Advice!

We all know how tiring and exhausting it is to wash those pair of denim, especially when they take so long to dry and you have to wear them the next day. In fact, you often force yourself to wash your jeans, a job you feel is totally useless. What if I told you that someone with a great knowledge of denim has an important tip for you, one that will make inner lazy self sigh with relief and even dance if your laziness has no end.

levi-strauss

Recently an important lesson was revealed to the world that has been often ignored in our daily lives. Turns out it is pretty useless to wash your jeans and in fact should be avoided at all costs. Yes! this good news has been confirmed by one of the biggest jeans makers in the world and renowned brand Levi’s CEO Chip Bergh. In the latest interview with Fortune magazine, he revealed the much-needed reason why you should not wash your jeans.

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Chip Bergh explained that a psyche of a person is usually to wash their clothes on a daily basis after they’ve worn something but this pattern can be ignored for a good pair of denim which mostly need no washing. One can toss them in the washing machine once in a while, bursting an ignored fact about jeans. So no longer do you need to add that denim to your laundry list except for when they really beg you to.

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But there’s a stronger reason than laziness for not washing your jeans; as Chip explains that washing denim often actually causes more harm than good to the cloth. If they do get dirty just clean the dirty spot and if they are a mess then do it the old-fashioned way Levi’s CEO does: Wash them with your hands and hang them to dry.

[yt]https://youtu.be/KjXhe2qVKgE[/yt]

This blissful revelation will be much celebrated by all the lazy people who just need a reason to not wash their clothes. The best part being that the news actually holds logical reasoning in it and so you can proudly show off your dirty denim without a guilt.

The interview sure brought some really happy news. What do you think of this advice, let us know your views in the comments below!!

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