There’s no denying it—Bollywood music has become a powerhouse on social media. From dramatic hooks to energetic dance beats, these tracks have the emotional punch and cultural reach that brands, influencers, and creators crave. But while the demand for Bollywood music in Reels and short videos is soaring, actually using it legally is a whole different story.
Why Do Brands Need Trending Music?
Brands need trending music because it drives higher engagement and real business impact. On platforms like YT Shorts and Instagram Reels, over 90% of top-performing videos feature music, and 67% of users prefer brand content that uses popular tracks. In India, 47% of consumers say short-form videos influence their purchase decisions, making trending music not just a creative asset, but a conversion tool.
The Challenge Brands Face
Everyone wants to ride the wave of Bollywood’s musical magic. The problem? Most of that music is protected by strict copyright laws. Without the proper rights:
- You risk takedowns and copyright strikes: Using unlicensed Bollywood tracks on Instagram or YouTube often leads to muted videos, takedowns, or even account penalties.
- Legal music is hard to find: Even if you’re willing to follow the rules, navigating music licensing in India can be slow, confusing, and expensive.
- Brands and agencies need fast, worry-free solutions: Content calendars move quickly, and waiting for a traditional licensing process just isn’t practical.
For creators and marketers who want to stay agile and compliant, this bottleneck can kill momentum—and creativity.
That’s where Hoopr steps in: the fastest, easiest way to access copyright free music and music licensing that would otherwise be difficult—and risky—to use.
The Hoopr Smash Solution
Hoopr Smash is changing the game. Built specifically for India’s digital-first ecosystem, the platform offers a frictionless way to buy license for music—especially Bollywood music—for use across Instagram and YouTube.
Here’s how Hoopr Smash makes it easy:
Instant Access to Copyright Safe Bollywood Tracks
Browse a curated library of 18500+ pre-cleared tracks from labels like YRF Music, Merchant Records, and regional giants like Saga Music and Amara Muzik.
Everything on Hoopr Smash is legally copyright safe and ready for use the moment you download it.
Quick Search. Fast Download. Done.
The platform is designed for speed. Whether you’re creating content for a client, a campaign, or your personal brand, you can find, license, and download the perfect track in minutes—not days. It lets users search by mood, occasion, or use case, and license music in under 15 minutes
Tailored for Creators, Agencies, and Influencers
Whether you’re a solo YouTuber or a full-scale digital agency, Hoopr Smash supports your workflow. All music is licensed for social and branded content, so you can use it freely without platform penalties.
Featuring Artists You Know and Love
The platform also includes tracks from rising independent artists like Panther, Unluv, Arham, Triv, Punya and many more. This means access to music from over 380 popular Indian artists tracks, featuring icons like Salim–Sulaiman, A.R. Rahman, Badshah, Arijit Singh, Sonu Nigam, Diljit Dosanjh, Vishal and Sheykhar, and Amit Trivedi.
Why It Matters Now
With the explosion of short-form content—Reels, Shorts, and everything in between—music plays a crucial role in capturing attention. But as platforms tighten enforcement of copyright rules, the risks of using unlicensed music have never been higher.
Instagram, YouTube, and other platforms are using automated systems to detect and penalize unauthorized music use. This makes it more important than ever to understand and prioritize music licensing—especially when using popular, culturally significant tracks like those from Bollywood.
Hoopr fills a critical gap: it gives brands and creators what they’ve been looking for— copyright free music with Bollywood appeal, delivered through a platform designed for speed, safety, and simplicity.
If you’re ready to stop worrying about takedowns and start creating with confidence, it’s time to explore Hoopr Smash. Discover how easy it is to buy a license for music that fits your content—and your audience.
