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Home Extras

McDonald’s Bill Not Reduced Even After GST Rate Cut. Customers Are Angry

by Shuchi Bhatnagar
Nov 16, 2017
in Extras
Reading Time: 2 mins read
McDonald’s Bill Not Reduced Even After GST Rate Cut. Customers Are Angry

The Modi government was criticised a lot after the bills of restaurants increased due to GST and the people who loved to eat out were experiencing dent in their pockets.

However, the rates were revised last week and they were brought down to 5% from 12% for non-air conditioned restaurants and 18% for air-conditioned restaurants.

McDonald’s Bill Not Reduced Even After GST Rate Cut. Customers Are Angry - RVCJ Media
Representational Image Source

But now these restaurants won’t be able to enjoy the benefit of input tax credit which helped them in settling off the tax paid on inputs with the final tax. This slash in rates was the biggest move taken by the government since the implementation of GST. Moreover, tax rates for 200 items have also been reduced by the government.

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Yesterday, after the new rates came into effect, people were thinking that now their restaurant bills would reduce as the companies had announced that the rate cut will be passed on the customers. However, nothing of this sort happened and the bills remained the same even after the reduction in tax rate.

McDonald’s Bill Not Reduced Even After GST Rate Cut. Customers Are Angry - RVCJ Media
Source

The aggravated diners took to Twitter to slam fast food chains like Starbucks and McDonalds for increasing the price of items after the rate cut in order the keep the final bill at the same amount as it used to be earlier. They also uploaded the photos of bills before rate cut and after rate cut and tagged the Finance ministry, demanding strict action against these outlets.

Check out some of the selected tweets:

Shame on you:

Shame on you @mcdonaldsindia Not passing on GST benefit to customers should be a crime @FinMinIndia Please take action! pic.twitter.com/P9J4gWNxfX

— Amogh Chaphalkar (@chaphya) November 15, 2017

Valid point:

When 18% was introduced it was straight away transferred to the consumers but when reduced they adjusted. Cool!!!
They think of doing such malpractice in India because they know nothing happens here.

— ಧರಾಧರೇಂದ್ರ (@dharadharenda) November 16, 2017

User’s request to PM Modi:

@narendramodi Respected PM sir, GST is been made useless by restaurants. First with 12%-18% with ITC n now with 5% without ITC. V need some action on this sector for non compliance.

— Vineet Agarwal (@vineetagawal) November 16, 2017

Twitterati suggested boycotting such restaurants:

See it's simple from now that if these kind of frauds are happening than we should avoid these kind of restaurants….Cause unless and until sales comes down they will not understand this….And than only they will learn GST properly….

— SRK Gamester (@S_R_K01) November 16, 2017

I already stopped going McD , since very long…
But after this greedy approach now onward will try to convince my nears and dear ones NOT to go McD..
Really pathetic explanation..
👿👿👿

— Dr Sachin Tewatia (Modi Ka Parivar) (@DrSachinTewatia) November 16, 2017

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Why is there no action?

https://twitter.com/AbhiGaonkar421/status/931083221244059648

When McDonald’s saw that the customers are getting angry, it tried to calm them down by saying that the operating costs have gone up despite the cut in GST rates. McDonald’s stated that it used to get input tax benefit on various expenses such as rent, food and other things but as this facility is not available, the costs have increased. The outlet further said that it has revised the bill structure in such a manner that the final bill remains the same as it was before the reduction in GST rates.

McDonald’s India took to the micro-blogging site and wrote this in a series of tweets,

“The Government has brought down GST from 18% to 5%, but there has been a removal of Input Tax Credit. Due to this, our operating costs have gone up. However, keeping customer convenience in mind, we have structured the changes in such a manner that total amount paid by the customer remains the same.”

Check out tweets:

The Government has brought down GST from 18% to 5%, but there has been a removal of Input Tax Credit.[1/3]

— WcDonald's India (@mcdonaldsindia) November 15, 2017

Due to this, our operating costs have gone up. However, keeping customer convenience in mind [2/3]

— WcDonald's India (@mcdonaldsindia) November 15, 2017

we have structured the changes in such a manner that total amount paid by the customer remains the same. [3/3]

— WcDonald's India (@mcdonaldsindia) November 15, 2017

McDonald’s gave a statement to NDTV,

“We believe in giving the best value to our customers, and have passed on the benefits wherever we could. We have substantially reduced the prices of some of our flagship products.”

There is no doubt that the customers must be feeling cheated now and restaurants should answer each and every question to come clear on this matter.

Source

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