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Home Bollywood & TV

Morals Vs Money: Celebrities Reject Big Brand Endorsements

by Rituja Sarkar
in Bollywood & TV
Reading Time: 18 mins read
Morals Vs Money: Celebrities Reject Big Brand Endorsements - RVCJ Media

Celebrities are often seen endorsing big brands from ‘PAN MASALA’ to ‘AUDI’ series. These big endorsements also help them get a glowing sum for their face value. With awareness towards good morals have seen a steady rise in the industry many movie stars have started raising voice against the stereotypes of the society.

From #MeToo revolution that unmasked many big fat names of the industry to rejecting the endorsements for fairness cream stereotyping people by their skin colour.

Here we have listed some of our favourite celebrities and their ‘guts’ to stand for what is correct not just the fame:

View this post on Instagram

A post shared by Akshay Kumar (@akshaykumar) on Sep 24, 2018 at 12:13am PDT


1. AKSHAY KUMAR the most disciplined actor of Bollywood recently rejected a PAN MASALA advertisement. He is a teetotaller in real-life as well!

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A post shared by Amitabh Bachchan (@amitabhbachchan) on Feb 23, 2019 at 4:16am PST


2. The Bollywood megastar Mr Amitabh Bachchan discontinued endorsing a soft drink brand because of a confrontation with an innocent school girl and her question. She had asked why does he promote something her teacher terms as ‘Poison’!

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A post shared by Amitabh Bachchan (@amitabhbachchan) on Jan 13, 2019 at 10:58am PST


Big B was taken aback. He discontinued endorsing such brands and encouraged other celebrities to do the same.

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A post shared by Aamir Khan (@_aamirkhan) on Apr 5, 2019 at 11:17pm PDT


3. As we know Bollywood’s Perfectionist Mr Aamir Khan is widely known for spreading social awareness. The Tare Zaamen Par actor only does advertisements which are related to any social cause.

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A post shared by Sai Pallavi (@saipallavi.senthamarai) on Mar 30, 2019 at 11:05pm PDT


4. South Indian actress Sai Pallavi was lauded by the everyone. The actress recently rejected a fairness brand deal of 2 Crore as it promoted fairness.

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A post shared by Ranbir Kapoor (@ranbirkapoor) on Jun 25, 2018 at 3:38am PDT


5. Ranbir Kapoor refuses to work with any fairness brands. As the Sanju actor believes these kinds of advertisements promote nothing apart from colour discriminations.

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A post shared by John Abraham (@thejohnabraham) on Sep 16, 2017 at 4:48am PDT


6. The RAW actor John Abraham is up for doing any kind of brand endorsements. Well, he is against alcohol or tobacco endorsements.

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A post shared by Kangana Ranaut (@team_kangana_ranaut) on May 18, 2019 at 10:03am PDT


7. Bollywood’s Controversial queen Kangana Ranaut also rejected to endorse a renowned fairness cream brand and it would have fetched her a huge amount of money. Later after refusing to work with the brand Kangana said she has no regrets for not doing it.

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Tags: Aamir KhanAkshay KumarAmitabh BachanJohn AbrahamKangana RanautRanbir KapoorSai Pallavi
Rituja Sarkar

Rituja Sarkar

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